Why Advertise with Project Q Atlanta?
Project Q Atlanta is an innovative destination that provides an inimitable mix of breaking news, nightlife, entertainment and community coverage in our distinctive voice to the largest, most engaged online audience of any LGBT media outlet in Atlanta. Readers of other media outlets have consistently recognized us as the best online source for their gay news and information since we launched in September 2008.
Gay men and lesbians find their news and information through blogs such as Project Q Atlanta in greater numbers than heterosexuals. They also connect online through social networking sites like Facebook and Twitter more often than their straight friends. That’s how Project Q Atlanta can help advertisers tap into one of the most vibrant LGBT markets in the U.S., a large segment of the nearly $700 billion in gay consumer buying power.
We aggressively promote our daily mix of content and photos through social media to capture an ever-growing audience. When you consider that four in 10 gay consumers prefer to purchase products from companies that advertise directly to them through LGBT media, and that gay consumers say online advertisements influence their purchasing decisions more than their straight counterparts, Project Q Atlanta is the ideal source to reach Atlanta’s LGBT market.
Our interactive banner ads offer several sizes and cost points to fit your needs, whether it’s promoting an upcoming event or building your brand among LGBT consumers. Maybe you’ll want to link the ad to your own site or use it to promote your Facbeook page. We can do that. Our banner ads link to any URL you’d like. Our banner ads are priced at weekly rates and appear in rotation with other ads.
Leaderboard It tops our site and sits next to our logo to leverage the brand we’ve built with readers since our launch.
Medium rectangle This is our most requested advertising opportunity and opens your content to our readers as they land on any page of Project Q, above the fold at the top of the site. A second Medium Rectangle provides a similar option further down the page.
Doubletall How about a double? We’ve amped up the medium rectangle to twice its usual height. This stout vertical banner provides much more real estate for your creative direction and can deployed in place of any Medium Rectangle.
Billboard This showcases your brand with drama through our most dominating banner. As readers consume our site, the Billboard appears just below our inside articles and above the comments section. It’s a Project Q exclusive and presents your marketing message with priority and force.
Badge Ideal for highlighting your professional services on a budget, the Badge rethinks your business card and transforms it into a sleek rich media unit that sells you almost as well as you do.
Inserted directly into our editorial flow, a Sponsored Post lends our voice to your brand to speak directly to Project Q’s readers. Our in-house writers craft the content of your post and infuse your messaging with our signature tone. It’s an ideal way to broaden the reach of any advertising package by providing a way to engage our audience beyond any display banner.
Put your brand in the inboxes of our more than 1,200 subscribers. Our eblasts go only to readers who chose to receive them, which means they are more engaged and likely to react to your marketing. Combined with onsite creative, an eblast offers maximum exposure to our readers.